Story Launch

A plan for everylaunch day

Set your publication date and get a full 14-week task list to get you there, from manuscript finalization through to post-launch marketing.

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Build your plan

Start with your publication date

Enter your book and date, and get the full week-by-week plan as a PDF. Or, join Inside Story on a Starter or Pro plan to include even more features, such as ARC distribution, and your author website and newsletter.

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What You Get

14 weeks,locked to your date

The plan runs from twelve weeks before publication through the week after, with every task's due date computed directly off the publication date you set. No guessing what to do next: each checkpoint covers a specific stage, from building your author presence through launch-week promotion and the post-launch follow-up. Buy it once as a PDF, or build it into your Inside Story account where it stays editable.

Locked-In Timing
Every task date is calculated from your publication date the moment the plan is created.
14 Weeks
A structured path from twelve weeks pre-launch through one week post-launch.
Step-by-Step
Pre-launch marketing, ARC distribution, and post-launch follow-up are all mapped out together.
Better With Membership

Personalise your planon Starter or Pro

Add, move, or remove tasks with your Inside Story Starter or Pro account. Check-off completed tasks and get email reminders so you stay on track. Plus, take advantage of our other great features, with direct links to help you launch your campaign, send newsletter updates to your readers, and create social media marketing content.

Distribute Your Campaign
Send your ARC or beta straight to readers with watermarked downloads and automated reminders.
Collect & Prompt Reviews
Gather reviews in one place and nudge readers to leave one when the time is right.
Social Content & Newsletter
Generate social media posts for launch milestones and start your reader newsletter.
Make It Yours

Reschedule, disable, oradd your own tasks

Any task — including the built-in template tasks — can be rescheduled to a different date or week, and toggled on or off if it doesn't apply to your launch. Want to add something the template doesn't cover? Custom tasks can be added to any week.

Reschedule Anything
Move any task’s due date or week.
Toggle Off What Doesn’t Apply
Disable a template task without losing your plan’s structure.
Add Your Own Tasks
Tasks can be freely renamed, moved, or removed, anywhere in the plan.
Automated Reminders

Reminders that check inwhen it matters

Your Own Lead Time

Set how far ahead you want the heads-up — one lead time, like 7 days, or stack a few, like 7 and 1, to get reminded twice per task.

Complete Tasks

Incomplete tasks get sent as reminders, to make sure you don't miss a thing. Already finished it? Check it off to skip the reminder.

Email + In-App

When a task hits your lead time, you get both an email and an in-app notification, with backup reminders if you want them.

Ready to getstarted?

Join Inside Story and start building your launch team today

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